Fernando the Crocodile is the lively and mischievous brand mascot for Fernet-Branca, embodying the brand’s bold and adventurous spirit. Our team develops engaging TikTok and Instagram Reels content featuring Fernando in humorous, eye-catching scenarios designed to entertain audiences, showcase the brand’s personality, and build a strong connection with our social media community.

My role is to oversee look development and manage all technical aspects of the 3D production process to ensure each piece meets the highest visual standards. I also assign tasks to team members, providing guidance and direction to maintain consistency, streamline workflows, and deliver engaging, high-quality content that aligns with the brand’s vision.